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Business Builders - What's New!

Below is a listing of the latest content added to the website for our MEMBERS-ONLY!

[If you're not already a DIVA MEMBER...you're missing out!  Visit this page for a break-down of all that's available to our DIVA members!]

If you would like to view topic-specific content, please select a category from the left-side menu!

Should you join a team? There are those who feel they need a strong support system, with regular hours and a fairly steady income.

Should you stay solo? There are those who actually thrive on being their own boss, are organized and want to keep the commission they earned to themselves.

However, there are pros and cons to each choice and it depends on the individual.

So, let’s start with the Pros/Cons if you are the type of person who works better within a team format.

So the refinance business is going away.

You have a ton of clients who are pre-approved, but because of the lack of listing inventory, they are not able to find a home to buy.

And, "Start calling on real estate agents" has again become the “new” marketing strategy.

However, there is another, lucrative niche to consider – new construction lending.

Written By: Denise Lones CSP, M.I.R.M., CDEI - The founding partner of The Lones Group, Denise Lones brings over two decades of experience in the real estate industry.


Here are some ideas for claiming and enhancing your online profiles. The suggestions below do not cost you anything implement other than time. You will need to set up an account (or claim your account), but otherwise you should not have to pay a dime to edit these profiles.

If you are looking for an easy way to email the done-4-you articles to your real estate agent database, check out ProAssistMarketing.com. The template can be personalized with your picture, logo and signature, but the cool part is that it keeps track of who opened your email and who opted out.

Here are the articles in this issue:

  • How to Break Into the Luxury Home Market
  • Questions to Ask the Seller About the Neighborhood
  • Who Are the Seven People Every Realtor Should Know

Why is everyone obsessed with marketing to millennials?

Well, for one thing, they represent 34% of the home-buying market.

But that doesn’t mean they can afford a buy a home—at least not just yet!

While this may be a long-term pillar of your business, there are other niches that could bring in dough while you are waiting for the millennials to qualify to buy a home.

Right now, other niches that are booming are:

  • Single Women Homebuyers
  • New-Construction Buyers
  • Generation X
  • Hispanic Homebuyers
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