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Diva Digest

Karen's weekly blog posts with sales and marketing strategies, links to member-only content, inspirational messages and the latest mortgage industry news. 

A few years ago, Jeff Bezos, Amazon founder, was quoted in INC Magazine as saying                 “Your margins are my opportunity!” …meaning that any business with high margins better beware because Amazon will lower the margins and still make more money (than mortgage companies make) due to its huge customer database.  So, enter Amazon’s ALEXA!  ALEXA is Amazon’s version of the verbal internet—ask a question.  Play your music.  Ask “what are mortgage interest rates today?”  Apply for a mortgage.  Find a home for sale in your city.  I have ALEXA.  While I can ask about the rates, I was not…
I recently viewed a news segment on the Japanese practice of KINTSUGI – meaning that broken objects are not something to hide or throw away, but to display with pride. So, here’s the short version.  When a bowl, vase or treasured ceramic piece falls to the ground and breaks into many pieces, most people would get upset and regretfully throw it away.  However, the Kintsugi practice is to add value to the broken object by repairing the cracks with precious metals which in turn enhances the value of the piece.   The artist joins the pieces together and the irregular patterns…
Early in my business life, I was a purchasing agent, getting tired of cranking out purchase orders. My friend asked if I would consider going on a job interview as a closing agent at a mortgage company.  I did not know what a closing was.  My parents never had a mortgage.  I was totally nervous, but I went on the job interview anyway “just for the experience of doing it.” When I got fired from a mortgage company (I did not get along with the new manager), I decided to start my own mortgage broker shop.  My friends told me…
I have to admit it. One of the hardest things that I have ever done is committing to blocking my time to complete a task.  As I’m writing this, I have checked the latest comment to my post on Facebook.  Answered the telephone.  Answered a text from my husband.  And ate a snack. OMG.  Just writing about what I just did makes me crazy.  At the Mortgage Girlfriends Mastermind Retreat this year, Tricia Brouwers talked about the steps to take BEFORE you time block, because just “deciding” to time block doesn’t cut it. 1. Build a Bunker – Set up…
Writing a letter to your future self.  Why would you want to do that?  After all, you ask – How the heck can I predict the future?  I’m here to tell you that while you can’t predict the future, you can CONTROL your future.  And, writing yourself a letter may help you set the stage for your success for years to come.  Here’s a short outline of what you might write about when you address the letter to YOU:    What are you willing to do to be healthy? What does happiness mean to you? How much money is enough? What…
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