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Diva Digest

Karen's weekly blog posts with sales and marketing strategies, links to member-only content, inspirational messages and the latest mortgage industry news. 

I’ve hear this statement —“I can’t afford it” and it drives me BONKERS!  I remember when I decided to attend my first mortgage seminar.  I had 2 children.  I was making like $30,000 per year.  The expense of airfare.  The event.  Oh and don’t forget the babysitting/daycare issue that was going to cost me a ton of money.  I about fell over at the amount of money that I was going to spend.  And yes, I was fearful.  Fearful that if I spent all of this money--that the event would be a total waste of time.  However, I also knew…
By:  Cindy Smith, Certified Integrative Wellness Coach and Personal Trainer for professional women.  For a free consultation, contact Cindy at This email address is being protected from spambots. You need JavaScript enabled to view it. . Dictionary.com defines fun as “something that provides amusement; enjoyment or playfulness.” As I began writing this article, I became aware that fun is more of a perspective, a choice, an attitude. I must admit, I am a very focused, task-driven person. My husband will attest, I can manage to suck the fun out of anything if I get in my “accomplishment state of mind.” Just like learning to eat healthy and exercise, it takes time to establish new habits for…
In the mortgage business---you must “conform” to a lot of things. Rules. Regulations. Secondary Marketing. Disclosures. I’m sure you could go on and on. So, here’s my story. When I started in the biz, I was taught that it was critical to conform to the norms of the day. Always wear a suit. Heels. Perfect makeup and hair. Get a nice office. Become a manager. And “strictly” fit into the culture of the company. However, as the years went by, I became a lemming, programed to jump off a cliff if the company wanted me to. I also realized that…
Here’s the thing about the Mortgage Girlfriends website… …it’s not JUST a membership website – it’s a living, breathing community of mortgage women from almost every state in the U.S. – including Alaska, Hawaii and even a couple of mortgage women from Canada.  The mortgage industry is a “small world”.  You probably know every loan officer, company, processor, underwriter in your area of the country.  Everyone knows your business and you know theirs. However, the mortgage girlfriends group is a safe place for you to ask questions.  To network.  To learn what sales and marketing strategies have been successful for other…
Real estate companies or builders owning their own mortgage companies is not new.  So what’s the difference between them and Keller Mortgage?  Gary Keller has thrown down the gauntlet, declaring that they will no longer be the “tail wagging the dog” (meaning rely on other mortgage companies).  He has also stated that not only are consumers getting screwed by other mortgage companies, but Keller Mortgage is offering a no-closing-cost mortgage with $1000 credit from the KW title company that they own.  (What we don’t know for sure yet is, if the “seller” of the property needs a mortgage to buy…
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